Canberra Art Biennial

Canberra’s Art Biennial: Contour, is an outdoor art exhibition held every two years around Lake Burley Griffin. The client approached the University of Canberra’s design students for help rebranding for their 2022 event. This branding was completed as part of a group project pitching ideas to the event organisers.

As part of our submission, I created a responsive logo and branding that can be used in a variety of applications. The design is evocative of the ‘C’ in Canberra, ripples, and water level contour lines. The visual approach is simple and professional, using a limited pallet of black, white, grey and pink. The identity is bold and artistic and will stand out in a range formats and materials, while still being appropriate for branding on internal documents and corporate collateral.  

Deliverables

• Branding

• Logo

• Banner

• Instagram tiles